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	<title>Comments on: III. What is Needed?</title>
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	<description>Social Commentary on the Ithaka Report</description>
	<lastBuildDate>Wed, 07 Nov 2007 19:56:06 -0800</lastBuildDate>
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		<title>By: Laura</title>
		<link>http://scholarlypublishing.org/ithakareport/archives/19#comment-32</link>
		<dc:creator>Laura</dc:creator>
		<pubDate>Thu, 23 Aug 2007 19:04:29 +0000</pubDate>
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		<description>To cite an analogous example: university presses outsourced printing capacity because they recognized that it no longer made sense to retain this technological infrastructure inhouse. I would argue that presses need to cultivate and invest in a kind of technology expertise within their organization that allows them to understand the possibilities of technology and to cultivate new vendor relationships. 

I&#039;m not convinced that fewer and larger is the ultimate solution--although the report is right that larger presses and institutional collaborations can lead the way with experimentation. It&#039;s important to note that the internet has allowed the smallest players to make some big impacts, and I hope that this will continue to be the case. (Often small organizations are more nimble and flexible, for example, and can accommodate change more easily.) 

It is also not such a bad thing for nonprofit presses to look at what the commercial sector is doing and to follow behind with caution and wisdom.</description>
		<content:encoded><![CDATA[<p>To cite an analogous example: university presses outsourced printing capacity because they recognized that it no longer made sense to retain this technological infrastructure inhouse. I would argue that presses need to cultivate and invest in a kind of technology expertise within their organization that allows them to understand the possibilities of technology and to cultivate new vendor relationships. </p>
<p>I&#039;m not convinced that fewer and larger is the ultimate solution&#8211;although the report is right that larger presses and institutional collaborations can lead the way with experimentation. It&#039;s important to note that the internet has allowed the smallest players to make some big impacts, and I hope that this will continue to be the case. (Often small organizations are more nimble and flexible, for example, and can accommodate change more easily.) </p>
<p>It is also not such a bad thing for nonprofit presses to look at what the commercial sector is doing and to follow behind with caution and wisdom.</p>
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